How to Write a Letter to a Seller

letter to the seller

Letters to sellers can help you stand out from the crowd, help you successfully compete in a bidding war, or help you win over sellers if you are in competition with all-cash buyers. If you are in need of financing, sometimes it can be difficult for buyers to win against all-cash buyers who are able to close on houses faster. A letter to the seller can help persuade the seller to choose your offer if the letter is done correctly. The letter’s purpose is to convince the seller that you and your family will love living in their house and that you are the best option. Here are some ways to write a successful letter to a seller:

Build a Connection with the Sellers: Find things that you and the seller have in common and build on that connection. This will help the seller connect with you and your family and find common ground. Pay attention to the conversations you have with your Realtor® about the seller and build on this connection in your letter. 

Keep the Letter Short: It is generally not a good idea to write your whole life story in a seller’s letter. It is best to keep it short to a single page. Focus on the most important reasons why you are the best buyer for the home and leave out any unnecessary information. 

homehunt.blog.post-write-a-letter-to-the-seller-1.700x400Avoid Negativity and Stay Positive: Stay away from telling the seller about all the offers you have lost in the past. This can put the seller in an uncomfortable position and may lead them away from your offer. Stay positive in your letter and write in a tone that makes the seller excited for you.

Show, Don't Tell: You may remember a teacher telling you to do this while writing an essay in school. This rule applies to a seller’s letter as well. You want the seller to experience your emotions through your writing. Show the seller how attached you are to the home as sellers like to know that the home is more than an investment to you. 

Do Not State Remodeling Plans: People grow attached to their homes and do not like to see or hear about potential changes. In your letter, be mindful of the seller's feelings and keep your remodeling plans to yourself. 

Make Sure to Proofread: Before you submit your letter to the seller, make sure you proofread and check it for errors. Proofreading shows that you want to make a good impression on the seller. 

Are you looking to buy a new home but don't know where to begin? Contact HomeHunt today to get the process started!

Related Posts